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Digital Business

Digital Business: What is it, and why is it important? What is its impact on leadership and culture, how do you build it, and what are the technologies that propel it? Are you ready to handle cyber attacks? How are you protecting the identities of your customers and contacts? What are the risks and possible crises that come with a digital world? How do you prioritize where to invest with so many technologies available?

Attendees at the 2015 Digital Business Symposia learned how this new paradigm is already affecting their life and business, and how they can leverage its opportunities while mitigating risks.

Agenda

Monday, 2015

Here's what you missed:

A World of REBELation. A world of incredible opportunity – Building a two billion-dollar business.

Dr. Pearse Lyons - President and Founder of Alltech

Leadership Lessons: Taking Charge. From military leader to chairman of the Joint Chiefs of Staff and Secretary of State, Powell has demonstrated that a leader is more than just his or her title. Powell illustrates for audiences precisely what it takes to be a leader, providing strategies for “taking charge” during times of great change and crisis: how to remain focused, take responsibility and work toward improving processes, organizations and people.

General Colin Powell - Former United States Secretary of State

Grow: How Ideals Power Growth and Profit at the World’s Greatest Companies. Stengel will speak about his landmark 10-year growth study involving 50,000 brands for his book “Grow”. Stengel is the former global marketing officer of Procter & Gamble and was recognized for four years by Advertising Age as the number one “Power Player” in marketing. 

Jim Stengel

Digital Disruption: The Third Industrial Revolution – Adopt or Go the Way of Eastman, Kodak, Polaroid.  Are you in a cloud, or combating the crowd?  Are you Yesterday’s Man, or bringing dreams from unconscious into connection?  A business in a digital world.

Matt Long - Microsoft

Building a Digital Business.  How to keep your business plan grounded in the age of cloud computing.  Is your plan yesterday’s plan with yesterday’s technology?  Are your people yes men, or yesterday’s men?  Do they challenge you?  Develop the habits of excellence.  As General Colin Powell says, “Excellence is not an exception, it is a prevailing attitude.”

Phil Baughn - Gartner

Sleeping With Your Technology.  Orchestrating a change of mindset for the next generation of business. Technology is all around us. We cannot escape it until we fall asleep, but that is about to change. How will technology enhance (or invade) that final frontier of our life in the bedroom?

Stuart Scott - Tempur Sealy International

Welcome to Your Interactive Rebel World.  Are you opting-in every time you turn on a device?  Is your voice recognition remote spying on you?  Is this just amazing marketing, or creepy technology?

Joseph Contreras - Toshiba

Tuesday, 2015

Here's what you missed:

The Internet of Things: Get Plugged In.  Everything has a sensor now, and they are all connected.  How will this data be used to drive marketing, and business decisions?  How soon will it start to feel like your grocery shelves know what you are looking for before you do?

John Osborne - The Kroger Co.

The Smart Approach to Digital Chaos: Stop, Rebel, Adapt, and Integrate.  A fireside chat with a former senior Google executive about the impact of the emergence of advanced technologies on our future.  We are increasingly seeing machines take a more active role in augmenting human endeavors.  Has our society come to a point where we are comfortable allowing technology to take over activities that were formerly handled by humans?

John Herlihy - Google Ireland

Bridging the Gap Between Logical and Creative Mindsets: Digital business perspectives from IT and Marketing. Are you seriously looking at the same future that I am?

Brad Lovell - Keeneland, Billy Frey - Rural Media Group (RFD-TV)

Sony, Sands, and the Banks: Cyberwar Comes Home.  Experts have been warning about cyberwar for more than a decade.  Now, it has come to our shores with surprisingly successful foreign network attacks on Sony, Las Vegas Sands, and U.S. Banks.  Stewart Baker explains what these episodes tell us about likely future attacks on American companies, and what we should be doing to thwart them.

Stewart Baker - National Security Agency

Future-Proofing Your Business

Aidan Connolly - Alltech

Your People, Your Future: Making the right decisions for the talent within your business

Dr. Aoife Lyons - Alltech

Conscious Capitalism. The co-chief executive officer of Whole Foods Market, Walter Robb joined the natural foods grocer in 1991, working his way from store team leader to co-CEO, a position he assumed in 2010. An ardent organic advocate, Robb will discuss the changing face of consumer choice.

Walter Robb - Whole Foods Market

Leading the Biological Revolution: How bioinformatics, cancer sequencing and personal genomics will transform longevity and quality of life

Raymond McCauley - Singularity University

A World of Opportunities for the ‘Rebel’ Within

Aidan Connolly - Alltech

Wednesday, 2015

Here's what you missed:

The Future of Food – From BRICS to MINT. The need for a multicultural perspective in the global marketplace.

Dr. Mark Lyons

Reviving your Competitive Advantage: How you can build and rebuild your advantage every year. Each year as coach of the University of Kentucky men’s basketball team, Coach Cal takes a new group of young college students and molds them into a cohesive team. When most of these young men will go on to huge salaries in the NBA, how does a coach transform the egos that come with the best of the best into a team who lives the motto “I am my brother’s keeper?” Apply lessons from one of the leading sports coaches to your organization: Build your competitiveness by applying to your organization lessons from one of the world’s leading athletics coaches.

John Calipari - Head Coach of 2012 NCAA National Basketball Champions

Kill the Company: End the Status Quo, Start an Innovation Revolution. Lisa Bodell is an award-winning author and CEO of futurethink, an innovative training firm that helps businesses embrace change and become world-class innovators. Discussing the lessons outlined in her bestseller “Kill the Company,” Bodell will challenge attendees to choose change to jumpstart their organizations.

Lisa Bodell - Founder and CEO of futurethink and Author, Kill the Company

Never Say Never. Look beyond the obvious. Never Say Never. Create your business one relationship at a time. Never Say Never. Find the extra mile and go there. Never Say Never. Learn how you too can build a two billion-dollar company if you empower your team, one person at a time.

Dr. Pearse Lyons - President and Founder of Alltech

 
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